I’m Zack! Westchester’s Zachary Freiman Bar Mitzvah Video a YouTube Viral Sensation

Irvington is très chic! Star of the “I’m Zack!” YouTube video, Zachary Freiman, took a lot of flack when it came to putting himself online. Was it worth it?



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Granted, this video has much higher production values than my middle school one. (Though it has more adult fingerprints — do current 13-year-olds really know enough about Robert Palmer videos to get the reference here?) Zack’s also a far better dresser than I was.

But part of me worries for Zack. While there was a limited number of copies of my embarrassing video, anyone — including regional magazine bloggers who have never met him, cough cough — can watch this video. And while it’s cute and funny and charming for a bar mitzvah documentary, is he really going to want his college roommates to unearth this? Is this video going to pop-up and overshadow every other one of his life’s milestones?

Apparently, I’m not the only one who had reservations. “Dude, you need to get this video removed from the Internet immediately!” writes Joe Mande in Videogum. “Don’t get me wrong, I think it’s very cool that your parents are so open-minded and supportive of your eccentricities. But they shouldn’t be allowed to put this on YouTube. It’s borderline child abuse... To be clear, I am not making fun of you, Zachary. Or your fedoras. Or your multi-colored yarmulke. Or your gardening. Or your pottery. Or your cooking. Or your gemology. Or your appreciation for Robert Palmer imagery. Or your refusal to swim in swimming pools with water that’s too cool. But the thing is, I totally could make fun of you about those things if I wanted.”

Salon’s Drew Grant, on the other hand, thinks it’s just fine. “I don't see the harm,” he writes. “In fact, Zack here seems to have a lot more self-confidence than most teenagers, and that video is pretty entertaining. I don’t imagine that, what, two or three years down the line Zack will have his lunch money stolen because he made a YouTube video that’s better than 90 percent of the crap his classmates put online of themselves singing Justin Bieber into a hairbrush or falling off of a skateboard or cursing about Charlie Sheen.”

It’s even weird that Mande or Grant have any opinion at all, given that they don’t know Zack. (And neither does Vulture, College Humor, The Washington Post, or Time, I assume.) But another local, the New York Times’ Lisa Belkin, actually does. “It has been quite the experience to have a front row seat as the force of the Internet rolls over a child,” she writes in her Motherlode column.

”Ahead of the snark comes a wave of assumptions,” she continues. “Critics stated as fact, for instance, that Zack’s parents spent a fortune to make their son famous, while in reality, Scott is a composer for film and television and this video was a fun family project, filled with inside jokes, to celebrate one delightful, march-to-his-own-music kind of kid; no one was paid, and the only reason this was posted online was so friends and family could view it. Yes, Zack is a performer; he takes voice lessons, is at home on the stage, and has starred in more than one school play. But this wasn’t a bid for the opinions of strangers.”

I guess that includes me, so I’ll shut up about it... for now. Should parents keep their kids’ videos off the Internet? Or is this one of those lessons in developing a thick skin and a sense of humor?

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Marisa LaScala

Marisa LaScala
Elmsford, NY


Associate Editor Marisa LaScala joined Westchester magazine in 2003, and ever since she's blown every paycheck at the Greenburgh Multiplex. She also staunchly defends Richard Kelly, doesn't mind spoiling the endings of trashy movies you're curious about but don't want to pay to see, wishes the Hold Steady would come back and rock out Westchester, misses Arrested Development more than anyone can imagine, and still watches cartoons and Saturday Night Live. You can find more of her cultural criticism at www.popmatters.com, where she is a staff writer.

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